Digital Marketing & MarTech Operations Manager, Consultant
MM International | On-site – Stamford, CT
MM International is seeking a Manager-level Consultant to join our Digital Marketing & Analytics team in Stamford, CT (on-site, 5 days/week).
This is not a hands-on execution role and not purely strategic—it is a critical bridge role responsible for translating senior strategy into scalable, standardized operations.
Experience Requirement (Strict)
Only candidates with 4–6 years OR 6–10 years of relevant experience will be considered.
Role Summary
In this role, you will operate between the Senior Manager and execution teams, driving the operationalization of Digital Marketing, AI/GenAI, Data Strategy, and MarTech capabilities.
You will replace reactive workflows with structured planning, governance, and future-ready operating models across:
- Data Management
- AI & Search
- Website/Platform Operations
- Tracking & Measurement
- Technical Planning
Key Responsibilities
- Strategic-to-Execution Bridge:
Translate leadership priorities into actionable workstreams, delivery plans, trackers, and execution governance across brands, agencies, DX, Legal, Privacy, and global teams. - Data Management & Governance:
Drive enterprise tagging, enforce UTM standards, and support a unified data model. - AI Strategy & Search Operations:
Operationalize GEO/AEO initiatives, scale pilots into repeatable models, manage prompt libraries, prioritize use cases, and track KPIs. - Website & Platform Operations:
Oversee AEM/CMS workflows including ticketing, releases, QA/UAT, and vendor coordination. - Tracking, Measurement & Reporting:
Establish and enhance reporting frameworks using GA4, Adobe Analytics, and standardized dashboards. - Operating Model & Resource Management:
Build structured processes (intake, prioritization, RACI models) and manage GBS resources across recurring workflows.
Required Qualifications
- Education:
Bachelor’s degree in Marketing, Business, Analytics, Information Systems, eCommerce, or related field (Master’s preferred) - Experience:
4–6 years OR 6–10 years in two or more of the following:- Digital Marketing
- MarTech / Marketing Operations
- Digital Strategy
- AI / GenAI / GEO / AEO
- SEO / SEM / Retail Search
- Website Operations
- Analytics / Measurement
- Program / Project Management
- Industry Background:
Strong experience in CPG, eCommerce, retail media, or multi-brand consumer environments - Technical Expertise:
Hands-on experience with:- Adobe Experience Cloud
- Adobe Analytics
- Google Analytics 4 (GA4)
- Google Tag Manager
- AEM / CMS platforms
- Jira / Asana / Monday / Smartsheet
- SEMrush
- PIM / DAM / CRM systems
- Google Manufacturer Center
- Leadership & Execution:
Proven ability to manage cross-functional stakeholders, agencies, and GBS resources while making independent, manager-level decisions
Location Requirement
This is a fully on-site role in Stamford, CT.
Local candidates or those ready to relocate immediately are strongly preferred.
Equal Opportunity Statement
MM International is an equal opportunity employer.